Some of my dishes - Lamb chops, Fiesta Linguine, Sushi maki

I hold a Ph.D. in Management Science (Marketing) from The University of Texas at Dallas. I come from México, where I obtained a degree in Marketing at Tecnológico de Monterrey, Campus Monterrey.

Current academic interests: Human and employer branding, mobile marketing, digital marketing, online reviews, sensory marketing, celebrity endorsements, brand alliances

Hobbies: Fashion, cinema, cooking, reading, boxing, writing, videogames, collecting memorabilia.

Most known for: Restaurant recommendations.

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